Paris, December 17, 2024 – Crypto.com today announced a partnership with ALL, Accor’s loyalty programme and booking platform, enabling crypto to travel loyalty point conversion.
In a market-first partnership with ALL, users can now convert crypto to Reward points directly from the Crypto.com App.
With more than 5,600 hotels worldwide, the scheme will be available initially in the UK, EU and Switzerland. The programme will allow Crypto.com users who are also ALL members, to convert 20+ supported coins, including $BTC, $ETH, and $CRO, to loyalty points in order to spend on hotel stays and experiences globally.
“Giving our users as much opportunity to utilize their crypto for everyday spending and payment remains a vital mission for our company and this collaboration with ALL is another huge milestone on this mission,” said Eric Anziani, President and COO, from Crypto.com. “We are really excited to be collaborating with the loyalty programme in this market-first endeavour to bring their loyal customers and our loyal users together and enable seamless conversion of crypto to Reward points. As the partnership grows we also look forward to exploring the opportunity for ALL members to redeem loyalty points and convert them into crypto”.
“This pioneering partnership opens new opportunities for Crypto.com users to experience the exceptional variety of our leading hotel brands by simply converting their crypto holdings into hotel nights. With over 5,600 hotels in 110 countries, ALL enhances the Crypto.com experience,” said Mehdi Hemici, Chief Loyalty and E-commerce Officer, from Accor.
The programme is available from today and for an initial period Crypto.com users will get 10% CRO cashback on any crypto-to-loyalty points conversion. Converting crypto to points can be done seamlessly through a new integrated function in the Crypto.com App once users enter their ALL membership number.
For more information: https://help.crypto.com/en/articles/10221071-how-to-convert-crypto-to-accor-live-limitless-all-reward-points
About Crypto.com
Founded in 2016, Crypto.com is trusted by more than 100 million customers worldwide and is the industry leader in regulatory compliance, security and privacy. Our vision is simple: Cryptocurrency in Every Wallet™. Crypto.com is committed to accelerating the adoption of cryptocurrency through innovation and empowering the next generation of builders, creators, and entrepreneurs to develop a fairer and more equitable digital ecosystem.
Learn more at https://crypto.com.
